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Product designer for complex software

A tall residential tower block against a cloudy sky Black and white portrait of Matej Holek in glasses The Coevera pipeline view after the rebrand

I design products that make complex work feel clear. Most recently: the rebrand of Pipeliner CRM to Coevera. I work with digital products, make brands, photos and promo videos.

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Selected work

Years inside one CRM taught me to follow the data before I draw a screen.

The Coevera pipeline view after the rebrand

CRM · Rebrand · Design system

From Pipeliner to Coevera

I facilitated the rebrand of a B2B CRM inside the application: design variables and components matched across the whole product.

Read the case study Current Coevera quote screens: the quote process, the record header, the toolbar and the quote widget

CRM · Product design

The missing piece of the sales cycle

Forecasts showed up to twice what teams could sell. A new quote record fixed the numbers at the source.

Read the case study A forecast chart for a sales team

CRM · Product design

Forecasts you can act on

The numbers and the pipeline behind them on one screen, for a person, a team, a product or a category.

Read the case study Construction drawing of the Holisy logomark on a grid

Brand · Logo

Holisy: a name that listens

My own brand, from a nickname to a logomark.

Read the case study

All work

Promo videos

Short promo reels for brands and events, cut for Instagram, and launch videos for software features.

Launch videos for CRM features are in the case studies. See the work

Photography

I photograph quiet details: architecture, nature up close, people when they forget the camera.

A tall residential tower block against a cloudy sky
Close-up of a moss-covered branch
Housing blocks on the far shore of a lake
See the photos @holisy.design

Have a project in mind?

Write to me in Slovak, English or Czech.

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